The New York Post has setup a new paywall targeting mobile Safari users on Apple's iPad and directing them to download the publication's app through the App Store.



From Apple Insider:

Content on the website for the New York Post is no longer available to iPad users outside of the publication's official App Store app, paid Content reported Saturday. Navigating to the NYpost.com site in Safari on the iPad results in a landing page directing prospective readers to the App Store. Previously, the site displayed an interstitial ad promoting the app before allowing users to continue on to the website.

Links from the Post's own Facebook page visited also result in the landing page for iPad users on Safari. Meanwhile, the website appears to still be enabled for users of other iPad browsers, such as Skyfire or Opera Mini.

  New York Post website now blocking Safari access on Apple's iPad