Mac Rumors reports that promotional materials for OS X Lion have begun appearing in third-party retail stores
The new signage advertises OS X Lion as being "now on all Macs" and encourages users to "take a tour" of the new operating system. The machines on display have not, however, been updated to Lion yet.Lion Promo Materials Begin Appearing in Third-Party Stores as Apple Plans Overnights
Meanwhile, other signage promoting the sale of standard App Store gift cards to cover the purchase of OS X Lion has also popped up in at least one store of Dutch retail chain Dixons. Gift cards not only allow customers to effectively purchase OS X Lion for others, but also provide those without a credit card with a means to purchase content from the Mac App Store and Apple's other digital stores.