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As a widespread backlash against Apple's Final Cut Pro X continues, Adobe is taking the opportunity to launch a PR offensive, drawing attention to its own non-linear editing solution.



From Apple Insider:
Apple released the "revolutionary" $299 Final Cut Pro X on the Mac App Store last week and quickly found itself the target of criticism. Though response to the software has been mixed, video professionals have been especially vocal about crucial features from Final Cut Pro 7 missing in the upgrade.

"I can't believe what apple did with FCPX," one reviewer wrote on the Mac App Store, comparing the release to Microsoft's roundly criticized Windows Vista operating system update. "This is no longer a professional application... this is just an upgrade of iMovie!!"
  Adobe courts video professionals in wake of uproar over Apple's Final Cut Pro X