A closer look at Apple's advanced notebook battery tech

Apple 10296 Published by Bob 0

The new 17" MacBook Pro claims an industry leading 8 hours of battery life, thanks to a series of innovations Apple highlighted in the new notebook's introduction. Even so, many of the advancements are not actually new, but rather the product of Apple's incremental engineering efforts to increase its notebooks' usability and desirability by thinking differently.

A closer look at Apple's advanced notebook battery tech

Apple Announces iLife '09

Apple 10296 Published by Bob 0

At MacWorld San Francisco today, Apple announced a major update to its iLife suite of applications. iLife '09 will be available by late January 2009. Upgrade costs are $79, with a family pack at $99. It is shipping on all new macs. Here's a quick bre...

Apple Announces iLife '09

Apple Releases iWork '09

Apple 10296 Published by Bob 0

In addition to iLife '09, Apple announced a major revision to its iWork suite of applications. iWork '09 is available now for $79/single user and $99/family pack, or only $49 with the purchase of a new Mac. It begins shipping today.

Apple Releases iWork '09

Diagnosing Apple's PR Afflictions

Apple 10296 Published by Bob 0

Unless Apple is planning on unveiling an iCar, an iHome or an iBrain at Tuesday's Macworld Expo in San Francisco, the media focus will remain squarely on Steve Jobs; his absence, his health, his successors. That's as it should be, even with the Dear Apple Community letter from Jobs that the company released Monday, and an accompanying statement of support from Apple's board of directors.

Diagnosing Apple's PR Afflictions

Jobs Responds to Health Scuttlebutt

Apple 10296 Published by Bob 0

After several months of macabre speculation in the tech industry and on Wall Street, Apple CEO Steve Jobs has set the record straight. Yes, the cancer survivor has been losing weight. The reason is a hormone imbalance for which he is now receiving treatment. Jobs made the announcement via a letter that was posted to the Apple Web site.

Jobs Responds to Health Scuttlebutt

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